With a proven track record, Laura forges robust partnerships with clients, agencies, and publishers, leveraging cutting-edge IAS technology to tackle pressing business challenges. Leading regional expansion efforts as part of a global initiative, Laura brings extensive experience from previous roles within IAS, spanning ANZ and APAC, where she spearheaded commercial and business endeavours in Southeast Asia. 

With over a decade of experience driving digital transformation across Australia, New Zealand, EMEA, and APAC, including stints at Google and ZenithOptimedia, Laura is a sought-after speaker at industry conferences, sharing her invaluable insights. A graduate of the University of Otago with a B.A. in Communications, Laura unwinds by exploring Singapore's vibrant F&B scene in her free time.