Leona Coupar
Head of Strategy, Leith
With 18 years of experience, Leona leads Leith’s diverse strategic talent, delivering actionable consumer and market intelligence to shape powerful brand, communications, and business strategies. A commercially savvy strategist, she inspires cross-functional and client teams to push creative boundaries, driving impactful and sustainable success. When she’s not shaping strategy, you’ll find her out on a run or enjoying a well-earned glass of Picpoul with friends. Or 'research' as Leona calls it.
