Mark Earls

Writer, Speaker and Advisor, HERD

Mark is a writer and consultant and one of the marketing world's leading experts on human behaviour..The Guardian called him "Malcolm Gladwell on speed" and Danny Finkelstein of the Times called him "a marketing guru". 

His books like HERD and Copy Copy Copy and his entertaining presentations and shows bring complex science to life in a very accessible and usable way.

 He has been a fellow of the Society for 10 years and for a number of years, co-produced our annual conference. 


After spending two decades working in consumer marketing companies such as United Biscuits and Hiscox, Martin Glenn and Annabel Venner