Michael Bayler

International Brand Marketing Pioneer | Author | Speaker

Michael Bayler is a brand marketing pioneer, published author and speaker. He is the founder and principal of the marketing leadership programme The UNTHNKBL Academy, an advisor to boards and C-suite, and an interim CMO.

Michael has advised many of the world’s leading brands, media and technology companies and international stars, including NatWest, Coca-Cola, Unilever, Diageo, Telefonica, FremantleMedia, Bacardi Global Brands, Warner Bros., BSkyB, BT, SABMiller, Nokia, Robbie Williams and Simon Cowell.

He has written two acclaimed marketing strategy books, "Promiscuous Customers: Invisible Brands – Delivering Value in Digital Markets" (Capstone, Oxford, 2002) and "The Liquid Enterprise – How The Network is Changing Value, What It Means for Business, and What Leadership Needs to Do About It" (Infinite Ideas, Oxford, 2016).

The Marketing Society Uncomfortable Converstion

Good for business?

A review of our latest Uncomfortable Conversation event and a delve further into the topic: Is an uncertain future good
Photo by Vincent Battault on Unsplash

21st Century Marketing Leadership

As so often, this week’s Marketing Society webinar, “21st Century Marketing Leadership”, crammed a remarkable amount of insight into way
Source Pexels Credit RDNE Stock

From Artificial Intelligence…to Intelligent Brands

When it comes to AI, where are the opportunities to truly transform and elevate value in how customers experience a
Source: Unsplash Credit : Joshua Earle

Why Marketing Matters

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into