Paul Robinson, Director Marketing, Europe, Middle East, Africa, Central & Latin America at Jabra, talks about the multiple benefits of direct-to-consumer marketing and sales in the first episode of the Shiny New Object podcast in 2024.
Find out how DTC can help personalise your offers, draw consumer insights, and ensure a large portion of commercial success.
The Shiny New Object podcast is a production of Automated Creative, a creative effectiveness platform that turns brands' media impressions into marketing intelligence. Find out more at www.automatedcreative.net
https://podcasts.marketingsociety.com/episode/rediscovering-the-magic-of-dtc-in-data-driven-marketing 2024-01-04T09:16:00.000Z 25.114557816666668podcast date