Brave was the big idea of this year’s Marketing Society conference.

By Hugh Burkitt, Marketing Society Global Ambassador

It was called the Brave Conference but that wasn’t the only theme to emerge from this fascinating Marketing Society event.

Once upon a time, you knew where you were, with The Marketing Society.

Who wouldn’t want to be inspired? Invigorated, positive, motivated, uplifted.

Big wave riders, violin virtuosos, refugee film-makers, Saudi lady mountaineers, healthcare pioneers and the odd CMO.

We were thrilled to share the Brave Conference 2017 with so many of you in London, New York and Dubai today

The Guardian, one of the UK's most admired media owners, was voted The Marketing Society's Brave Brand of the Yea

This year’s Annual Conference has departed radically from the Society’s usual pattern of inviting successful marketers to reveal their secrets

When I first started working in this industry, the acronyms threw me. An email would be peppered with CMO, RFI

First, a confession: we've recently banned the word 'brave' at Creature.

I’m no psychiatrist, so it only recently clicked with me that mental illness is simply the fuzzy, cerebral, maybe even spiritual twin, of physical illness

In an age where celebrity is perceived as king it is powerful when those in the public eye speak out

“Emotions have no place in business, unless you do business with them.” Friedrich Durrenmatt

Gain Theory's Claudia Sestini discusses the numbers behind marketing excellence.

'it's only worth advertising something if you had something worth advertising' 

I suspect a few of us arrived home a little later than expected from the Tomorrow’s Customer Retail Dinner

Ruth caught my attention during the Ones To Watch workshops as she was one of the most inspirational speakers.

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From campaigns and strategies to evidence and demographics.

The irony of debating digital elections in Churchill’s War rooms was not lost on those attending The Marketing Society and