Simona Todorova is a Senior Digital Marketing Strategist with over 5 years of experience, who plans and delivers full-funnel media campaigns that don't just hit targets - she redefines them, especially within highly regulated and complex sectors like pharma and finance. She combines creative campaign activation across multi-channels (social, programmatic, and PPC) with a fierce, data-driven approach to ensure every pound spent is commercially effective and wildly impactful.