Tamara Littleton, CEO & Founder, The Social Element — Tamara founded The Social Element in 2002. Her pioneering approach has created a global business that works with some of the world’s biggest brands including HSBC, Nissan, Oreos, Peloton, Keurig Dr Pepper, Smirnoff and Visa to ensure their social media is creating genuine human connections with consumers. In 2013, she co-founded her second company, Polpeo, which helps brands withstand a crisis breaking on social through the use of simulation technology.