Event review

Building trust and taking chances: a global lens on brave marketing

More than 70 marketers came together on September 4th for an Under the Spotlight gathering. High spirits and, well, lots of spirits were evident as people chatted at Diageo’s elegant in-house bar on 5th Avenue.
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Amplify Marketing Festival 2019

At 2018’s Amplify Festival, Syl Saller, CMO at Diageo and President of The Marketing Society addressed the audience on the subject of Progressive Gender Portrayal in advertising.
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Trendspotting with Whitespace Review by Raymond McStay

Review by Raymond McStay, Commercial Director, MadeBrave.  Innovate or Die – The Next Generation of Customer Experiences and the Need to Adapt Quickly
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Your Marketing Sucks!

Juhie Gorwara reviews our Provocative Dinner in Delhi with award-winning viral video marketer Aashish Chopra
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Jan Gooding: marketers and the crisis of trust

“We are in a world swirling with fake news, fake facts.....and leaders who are shameless in peddling their falsehoods”
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Under The Spotlight with Pete Markey

A number of Business Leader members had the opportunity to join Pete and broadcaster Clare English for an intimate and insightful, Under the Spotlight session at the Balmoral Hotel last week. 
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The best Cannes in years: Here's why

On a recent podcast episode I heard it described as the “Which Advertising Sucks Least Conference.” That made me laugh. But it also made me think...
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Livity x Cannes Lions 2019

For anyone that’s been out to the Cannes Lions Festival of Creativity, they will know it’s full of contradictions. There is a race to be the loudest, the richest and the most awarded there.
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Demystifying Digital Transformation

More than 100 marketing and communication executives turned up at Google’s Hong Kong offices on the 25th of June... 
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Embracing 'differability'

Probably the most iconic Olympic photographs comes from the 1968 Mexico Games: two black American sprinters - 200m gold medalist Tommie Smith and bronze medalist John Carlos - stand silently on the victory podium, heads bowed and fists raised in p
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