Think piece

We're hiring: Membership Account Executive

We are looking for a Membership Executive to ensure The Marketing Society continues to grow
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What are agencies for?

This week Campaign published two significant pieces about the agency business:
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Make it easy to do

An effective startegy to forming a new habit.
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Leverage the context

An effective startegy to forming a new habit. 
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Marketing's offering needs an Audit

Hot topic time. Marketing is in danger of losing influence in the boardroom, of being usurped by management consultants and software programmes.
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The copywriting process (part two)

Based on real events. Really.
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Targeted advertising requires good data

The Exchange Lab's CEO shares two key steps to maximize advertising results
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Give yourself the best chance at achieving ROI from your content efforts

Use these audits by Justin Champion, to cash in on content.
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Let us introduce you to Tim Woods | Making work easy

Waste? CUL8R! By Martin Brenig-Jones and Jo Dowdall
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