The Agora in Ancient Athens was the Parliament of its day, where the most influential figures made the case for what the Athenians should do. Who they should fight, and who they shouldn’t. Who they should build alliances with. And so on.

The former marketer is referring to so-called ‘queen bee’ syndrome

In April we ran an extraordinary event in London that felt like a step change for our industry.

Worldwide, the Muslim population is one of the fastest-growing demographic groups.

Whilst using Linked In today a new feature caught my eye and got me thinking about how smart the company’s brand stretching has been.

Black millennials—a highly engaged demographic on YouTube—want to see more inclusive advertising. This Black History Month, we asked five of the top #YouTubeBlack creators how brands can do better.

Provoking important discussions is one way brands can make emotional connections with consumers.

Scenario 1: The Room Booking 1. Four out of five Attendees arrive at Meeting Room that was booked two weeks ago 2.

If I had to strip marketing down to one thing, and one thing alone, I would say it was all about people. Forget about data, forget about digital, forget about Brexit, marketing is all about people.

Understanding habits - the formation and maintenance of actions...