It's time to have your say and vote for our Marketing Leader of the Year award, in association with Campaign.

Screenwriting guru Phil Parker argues that all great films contain one of eight themes...

From a shiver of sharks to power napping ants and the Casio ring.

If you are a legacy brand, how do you stay relevant at a time 'cool' is just a thing of the moment?

Charles Darwin. Albert Einstein. Steve Wozniak. Isaac Newton. J.K. Rowling. All proud introverts.

The second time we've conducted a global conversation, this time in association with Bloomberg Media.

Competition was fierce and sparked intense debate amongst our panel of judges. So... are you one of the chosen few?

Recently I attended one of the biggest and most important tech conferences in the world.

As technology and digital tools have evolved over the past few decades, so has marketing strategy.

There’s been a lot of discussion in the marketing press recently following Unilever’s announcement that they’re going to adopt Zero Based Budgeting (ZBB.)