Content Library

The Insight Sculptor

They are in documents, presentations and corridor conversations. Self-important little things that strut around thinking that they hold the key to life and the universe.
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Sweating the SWOT

Most people reading this piece will have heard of SWOT analysis,
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Why the Dunkin' Donuts name change is too little, too late

Dunkin’ Donuts recently announced it is considering a change to shorten its iconic brand name.
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Sometimes there isn't a smart move

There’s always been animosity between the two branches of the police: uniform and plain-clothes.
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The uncertain leader

Jim Carroll discusses Crystal Pite and the ‘Doldrums of Doubt’
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