Content Library
Pushing boundaries with Christian Woolfenden: leader of year?
A sneak peak at who's in the running to be Marketing Leader of The Year 2014 - we interview Christian Woolfenden, global marketing director, Paddy Power.
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High spring tide of confidence this Easter
Driving into the South West felt like a new beginning. Spring is in the air. The sun was shining, new leaves were appearing on the trees and hedgerows, the flooded fields of the winter were now pristine green.
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Why Louis Fernandes is marketing for good through Pimp My Cause
Louis, director of Market Development at SAS, has been supporting Free Hype, a student club at UCL, which takes on charity marketing briefs so students can give back while building their experience.
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Pioneering Spirit 2013: winner and shortlist
Over the last two years we’ve held dinners in Porto, Madrid, Berlin, New York, Sao Paulo, Hong Kong and Istanbul as well as a host of cities in the UK.
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The string with an idea at the end
Ideas used to be nicely wrapped up, wrapped in movies or books or some other sort of container. The Harvard Business Review and Fast Company would collect a bunch of them in one handy, easy to carry package.
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Miami’s Winter Music Conference Hotel Takeover Scene
This week, Joss takes a look at the hotel takeover scene surrounding the 29th Winter Music Conference in Miami.
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