Inspiration: Digital Day 2024 | England

The Marketing Society Digital Day is back for 2024 and it promises to be bigger and better than ever.

With technology evolving at mind blowing pace, keeping up and knowing what’s best for your brand and business can be a full-time job, and that’s why Digital Day was born.

Through a mix of presentations, panels and breakout sessions, guests will hear from a diverse range of digital thought leaders, tech experts and changemakers who will simplify, demystify, cut through the noise, explore the trends and help you discover the digital opportunities that are right for you.

And because it’s a The Marketing Society event, there will also be plenty of opportunities to meet, connect and collaborate with other like-minded marketers.

Join us for a fascinating day designed to inform, inspire and arm you with the digital knowledge that will transform your business and your brand.

OUR SPEAKERS

• Michael Sani, Chief Exploration Officer, Play Verto
• Sara Holt, Global Marketing Director Merlin Entertainment
• Nishma Robb, President WALC
• Rupen Shah, Head of Client Services, Thinkbox
• Jen Meyer Head of Media and Partnerships for Ford in Europe
• David Norris, European Head of Creative Strategy, Snap
• Casper Lee, Founder Influencer.com
• Hattie Matthews, co-founder & CEO Uncharted
• Daniel Hulme, CEO Satalia
• Alice Humphreys, Growth and Partnership Director Codec
• Ana dela Guardia, Global Head of Planning for Breakthrough Innovation Diageo
• Sophie Neary, Managing Director, Retail & FMCG, Google
• Jeremy Waite, Global Communications Director, IBM Consulting
• Ian Chapman-Banks, CEO & Co-Founder of SQREEM
• Beth Blacklock player Saracens
• Mark Thompson CEO Saracens Group
• Helen Wallace, Creative Director & Global Lead, Adobe Creative Cloud
   

THE SESSIONS

"If it's not measured - did it really happen? - Michael Sani, Chief Exploration Officer, Play Verto

Play and Gamification provide insights that drive your bottom line whilst having a profound social impact - there's a new game to master!

Digital Marketing Transformation - Jen Meyer Head of Media and Partnerships for Ford in Europe

Digital Customer Journey - panel hosted by Nishma Robb, President WALC featuring Sara Holt, Global Marketing Director Merlin Entertainment

Digital Marketing Evolution. The Digitisation of TV - Rupen Shah, Head of Client Services, Thinkbox

In this session, Rupen will touch on some of the fantastic opportunities brands have to drive success in the evolving world of advanced TV.

Creating Hyper-Personalised Content at Scale 

The demand for content creation has never been great: consumer needs for hyper-personalised experiences and content continues to push the scale of production required in one direction. Marketers need to help to keep up, and many are now focused on how they fix their content supply chain in responds to the demand. But for enterprise organisations, its not as simple as flicking a switch – for most, there is a significant journey of change to be embarked upon.

Don't be a Mannequin - David Norris, European Head of Creative Strategy, Snap

Understand the behaviours of GenZ around shopping, and how to capture their attention with your brand

Influencer Marketing: Past, Present & Future - Casper Lee, Founder Influencer.com

Rethinking AI and Impact on Business and Humanity - Daniel Hulme CEO, Satalia

Daniel provides a radical new framework for thinking about AI, and discusses how organisations can practically adopt these technologies and avoid being seduced by the hype. He argues that whilst these technologies are incredible at creating growth and streamlining operations, for companies to stay innovative they need to also use AI to unlock the creative capacity of their workforce. Daniel also covers the macro impact these technologies may have over the coming decades.

AI - Qual and Quant at the Speed of Light – Alice Humphrey, Growth and Partnership Director Codec and Ana dela Guardia, Global Head of Planning for Breakthrough Innovation Diageo

Prediction of AI with Saracens – Ian Campbell, CEO & Co-Founder of SQREEM, Beth Blacklock player Saracens and Mark Thompson CEO Saracens Group

From Backlash to Breakthrough: an AI with DEI playbook for brands - Hannah Hattie Matthews co-founder & CEO Uncharted

Are you ready for it? Search is Getting Brainier -  Sophie Neary, Managing Director, Retail & FMCG, Google

Join Google Managing Director, Sophie Neary, to discover how AI is revolutionising search today and get a sneak peak at what's coming to a search box near you soon.

The Future Belongs to the Curators - Jeremy Waite, Global Communications Director, IBM Consulting

Informal fireside chat with Jeremy Waite, Global Communications Director, IBM Consulting. Jeremy will take you behind the scenes of the most cutting-edge assistants. "How do you build a digital twin." 

THE DETAILS

Thursday 9 May

9.00am - 5.00pm  | Snap Inc. 50 Cowcross St, London EC1M 3HP

Ticket prices

● Member – £299 + VAT

● Free for Access All Areas Members (Individuals and Business Teams who have it within their membership package) - redeem your places by using the book now button

● Non-member – £350 + VAT

Ticket allocation for this event follows a first-come, first-served basis. In the event of full capacity, you will be waitlisted and provided with virtual access options.

In partnership with:

Supported by:

OUR SPEAKERS

Last year we heard from some great speakers: see some of their insights below:

The Digital Day Insight | Zehra Chatoo

The Digital Day Insight | Sam Reid

The Digital Day Insight | Hannah Matthews - she'll be back this year!

See more of our videos on YouTube channel

We took a deep dive into our 2023 Digital Day event series - take a read by clicking here.

Members can watch our playlist of full videos from Digital Day London 2023 here.

Our The Digital Day England 2023 Rapporteur Supriya Dev-Purkaystha shares her key takeaways from the event.

Please ensure that you are logged into your membership account to book events online.