Haymans Fung

Haymans Fung, MD with Standard Chartered, holds the duo-roles of Global Head of Wealth and Retail Banking (WRB) Marketing and Head of WRB Marketing for Hong Kong. In her Global Head of WRB Marketing, she oversees markets including Mainland China, Hong Kong, India, Korea, Singapore, Taiwan and the UAE, as well as leading the global marketing for Affluent and Wealth Solutions, while in her Head of WRB Marketing HK role, she leads her team to drive a full funnel marketing execution across the entire client continuum from personal banking to affluent and private banking to SME banking. Her strong, proven track record included her previous stint as Chief Customer Officer with Mox, most successful Digital Bank in HK, where she delivered over twofold increase in customer numbers and won global Mobile App Design Awards. Her illustrious career spans leadership roles at Sun Life Financial and AIA Group, along with founding a boutique advertising agency, showcasing her strategic vision and entrepreneurial expertise.