marketing excellence

The Marketing Society Scotland Star Awards 2026: Small Budget, Big Impact

On 18 June 2026 at the Edinburgh Corn Exchange, The Marketing Society Scotland held its annual Star Awards, celebrating excellence across Scotland’s marketing community. Small Budget, Big Impact winners: Know The Warning Signs by Lane, Myeloma UK
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The Marketing Society Scotland Star Awards 2026: Integrated Marketing

On 18 June 2026 at the Edinburgh Corn Exchange, The Marketing Society Scotland held its annual Star Awards, celebrating excellence across Scotland’s marketing community. Integrated Marketing winners "Bish Bash Bentos" by Guy & Co, Fray Bentos
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The Marketing Society GCC Awards Shortlist 2026

We are delighted to announce the shortlist for The Marketing Society GCC Awards 2026. Celebrating marketing driving growth.
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The Marketing Society Global Award Winners 2026

The 41st Marketing Society Global Awards brought our global community together in London to celebrate ambition, outstanding marketing and the stories that prove our profession drives growth.
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The Marketing Society 41st Global Awards Shortlist 2026

We are delighted to announce the shortlist for The Marketing Society 41 Global Awards. Celebrating marketing driving growth.
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Why Marketing Matters: The Campaigns That Changed Everything: Part 3

To mark the 40th anniversary of The Marketing Society Global Awards, we created a Time Capsule in 2025. We asked the brightest minds in the industry gathered at our Awards Ceremony, one simple question: which campaigns prove that marketing truly matters? From Sport England's This Girl Can to Nike Dream Crazy, three iconic campaigns from the 2010s and 2020s prove that the greatest marketing doesn't sell products, it shapes culture, identity and behaviour change.
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Why Marketing Matters: The Campaigns that Changed Everything: Part 2

To mark the 40th anniversary of The Marketing Society Global Awards, we created a Time Capsule in 2025. We asked the brightest minds in the industry gathered at our Awards Ceremony, one simple question: which campaigns prove that marketing truly matters? From Dove's Real Beauty Apple's iPod Silhouette, three iconic campaigns from the 2000s and 2010s prove that the greatest marketing doesn't sell products, it shapes culture, identity and drives the digital revolution.
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Why Marketing Matters: The Campaigns That Changed Everything: Part 1

To mark the 40th anniversary of The Marketing Society Global Awards, we created a Time Capsule in 2025. We asked the brightest minds in the industry gathered at our Awards Ceremony, one simple question: which campaigns prove that marketing truly matters? From Nike's Just Do It to British Airways' Face, three iconic campaigns from the 1980s and 90s prove that the greatest marketing doesn't sell products, it shapes culture and identity.
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Why Marketing Needs Awards Recognition Now More Than Ever

For over four decades, The Marketing Society Awards have illuminated marketing's true power - delivering measurable impact that transforms businesses, builds iconic brands and shapes communities.
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Navigating the Short Attention Economy: A Marketer’s Guide

In today’s digital era, attention has become the rarest and most valuable commodity. We asked our Members what keeps them up at night and 69% of people in our first pulse survey with Play Verto said “winning attention”. So we asked Lex Bradshaw-Zanger to share his insight into navigating the short attention economy.
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