UAE

Leadership Changes in GCC Region

Anouncing leadership changes across its Gulf Cooperation Council (GCC) operations, positioning the organisation for continued growth throughout the region.
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Three Strategic Lenses for Brand Evolution

I've learned that transforming a brand is both an art and a science. It isn't just about changing a logo or updating a website - it's about reimagining your organization's identity and communicating that evolution effectively.
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UAE 2024 Changemakers Conference - the videos

Members of The Marketing Society can enjoy the full sessions from UAE 2024 Changemakers Conference | Impact  - make sure you're logged in!
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The Marketing Society | THINK EQUAL podcast - Leanne Foy meets Cristina Guida La Licata

Our regular THINK EQUAL podcast shines a light on an inspiring female leader who is dedicated to levelling the marcomms playing field.  THINK EQUAL is...
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Consumers on shifting sands: reaching new audiences in Saudi Arabia

Saudi Arabia is changing both economically and socially, writes Stephen Hillebrand, chief executive of Kantar Consumer Insights MENA.
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