2021 TMS Awards winner, The National Lottery/Camelot

You may not know it, but you’ve probably benefited from The National Lottery.

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2021 TMS Awards commended, Bodyform/Libresse (ESSITY)

Libresse/Bodyform has always been a purpose heavyweight. We were the first brand to show period blood in advertising, a breakthrough moment of bravery.

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2021 TMS Awards winner, Nationwide

This paper tells the story of Nationwide Building Society acting on our brand purpose in the trickiest circumstances, in the hardest of years, and when it could have cost us dearly.

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2021 TMS Awards commended, Farrow & Ball

During the pandemic, the home decor market in the UK was booming.

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2021 TMS Awards commended, Sipsmith

The beginning of Sipsmith marked the rise of a modern-day gin-aissance, and the two are not a coincidence.

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2021 TMS Awards commended, Tesco

Tesco began planning their 2020 Christmas campaign off the back of three consecutive Christmases of growth.

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2021 TMS Awards winner, O2

The telco industry was facing greater commoditisation than ever before.

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Marketing Transformation 2020

In this report, brought to you by Accenture Interactive and The Marketing Society, we look at The Marketing Society Awards and draw out three defining themes common across the winners.

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2020 Brave Awards commended, Cesar

When Cesar launched matching sweaters for dog owners and their furry best friends in the USA back in 2016, we saw it as a novel, one-time opportunity to create earned media to help sell dog food.

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2020 Brave Awards commended, #Drymester

When Greater Manchester Health and Social Care Partnership asked us to create a campaign – starting in 4 boroughs of Greater Manchester and then, if successful, rolling out to all 10

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