Exploring Cultural Transformation with Landor

Culture in the workplace is an elusive yet all-encompassing concept.  It can be hard to define, cultivate and measure...

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Top ten takeways from Jo Whitfield

Given that the Marketing Society’s remit is to enable leaders to have brave conversations in a human way, what better leader to showcase this than Jo Whitfeild, CEO of Coop Food.

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CEO Conversation with Jo Whitfield

With her open, feminine and honest manner, Jo is a brilliant example of what it means to lead like a woman and of brave leadership, offering a particular insight into the human side of leadership.

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12 Powers of a Marketing Leader

A review of 12 Powers of a Marketing Leader with Thomas Barta by Rebecca Bottriell, Brand Manager at KFC UK & Ireland

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Why is marketing so difficult?

Society Fellow, David Magliano reviews London event, 12 Powers of a Marketing Leader with Thomas Barta

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Politics and the legacy of Brexit

This is going to be brilliant or dull, I thought as I walked through a chilly Canary Wharf towards HSBC’s towering HQ. Fortunately for me and 50 or so other Marketing Society members and guests it turned out to be the former.  

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Be brave having a view from the top

Brexit? Crisis? Recession again? All these words keep buzzing our minds and HSBC UK was kind enough to put us at ease…well, ish!

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Brave brands and brexit

On Thursday 5th September I attended the Marketing Society’s seminar on ‘Demystifying Brexit’ with HSBC's top economist, Mark Berrisford-Smith.

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Brexit, deglobalisation and the death of the centre ground

Following the unprecedented events in parliament over the past two days, this is perhaps the most serendipitous event of all time (though Marketing Society should chalk it up as great planning on their part!).

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Building trust and taking chances: a global lens on brave marketing

More than 70 marketers came together on September 4th for an Under the Spotlight gathering. High spirits and, well, lots of spirits were evident as people chatted at Diageo’s elegant in-house bar on 5th Avenue.

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