The Marketing Society has introduced a new series of Book Circles. Nick Liddell, attended the inaugural book circle which discussed Rory Sutherland’s bestseller 'Alchemy: The Surprising Power of Ideas That Don’t Make Sense.' This is his review.

On Tuesday 25th January we enjoyed a session with Cara Chambers, Global Marketing Director for International Beverage. Cara shared her journey from Grad Scheme to Global Marketing Director; reflecting on lessons learned along the way and sharing her top tips.

Download the case studies from our 2021 Awards Showcase. How did these campaigns come to be? What was the thinking and insight that led them to gain momentum in the business? What hurdles and challenges did the marketing team face along the way?

Of the many trends and topics that have dominated the marketing dialogue in 2021, the topic of the Metaverse, powered by Web 3.0, has reached a fever pitch. At our recent Hong Kong Circle, we discussed what this means for marketers and brands.

Chair Darren Chuckry shares his highlights from our 2021 Hong Kong Conference.

Changemakers, unite. That was the theme of this year's Marketing Society Hong Kong Conference, as we came together to learn, discover, and grow together. But don't just take our word for it. We asked a few of our attendees to share their highlights.

The Marketing Society Global Conference returned live on 10 November, gathering our industry's best and brightest for a marketing day out to get people talking, making new connections, and gathering new ideas to help shape the change that’s necessary.

Having recently attended the thought-provoking and empowering Marketing Society Annual Conference on this very subject, I wanted to share the key learnings and advice given to the wider marketing community, so that we all can become changemakers.

Kevin Chesters shares his highlights from our Changemakers Conference and the key themes he took away on driving impactful change.

Our UAE Changemakers Conference 2021 certainly packed a punch. 120 marketers in the room, and a roster of brilliant leaders to listen to, learn from and be inspired by.