Think piece

Cannes 2025 Spotlight

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!
Read Now

Cannes 2024 Spotlight

Join us for an unforgettable week of networking, insights, and inspiration in Cannes.
Read Now

The power of reinvention

In 1981, Nintendo launched a new video game featuring a giant barrel throwing ape named Donkey Kong, holding a woman named Pauline, hostage.
Read Now

New demands of CX: Leading with thoughtfulness

For many brands, personalisation of their customer interactions is now a big focus and adapting this to customer experience (CX) has become crucial for their success.
Read Now

17 Lessons from Asian Business

China is the world’s second largest economy, a huge new and growing consumer market, and home to many of the world’s fastest growing companies.
Read Now

The Leadership Questions Marketing Leaders Are Asking in 2026

Insights into The Marketing Society's 2026 Global Leadership Mentoring Programme which focuses on influence, navigating transitions, leadership presence, and strengthening marketing's strategic voice within organisations.
Read Now

Dispatches from Anthropy 2026: Part Three

The Marketing Society's Rachel Letham reports back on the final day at Anthropy 2026 and offers key insights from The Impact of AI on Employment and the Value of Being Human in the Workplace session.
Read Now

Dispatches from Anthropy 2026: Part Two

Rachel Letham reports back on all the sessions in day two of Anthropy 2026 Uniting through Trust, Transparency and Public Good, Brand Purpose and The Trust Tax: How AI is Silently Eroding Credibility and Emotional Connection.
Read Now

Dispatches from Anthropy 2026: Part One

Rachel Letham reports on day one of Anthropy 2026 with key insights on day one sessions Leading through Complexity and Values in Leadership.
Read Now

Honorary Fellow Tony Scouller remembered

Former CEO of The Marketing Society Hugh Burkitt shares his memories of Honorary Fellow Tony Scouller who died recently.
Read Now