Think piece
The Power of International Creativity
Diego Chicharro, Head of Effectiveness at Publicis London, explores how the latest marketing evidence applies to the long-standing global vs. local advertising debate and shares his perspectives on keeping the conversation alive.
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Rethinking: Why Leadership Is No Longer About Titles
What is leadership today? It's less about titles and where you sit in an organisation chart and more about engaging, inspiring and mobilising others around a shared vision. BASF's Jessica Schroeder explains.
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Gen Z Decoded: Channel 4's Alex Mahon
Channel 4 CEO explores Gen Z behaviours and digital media transformation at our Annual Lecture
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The Value of TV: A Behavioural Science Perspective
Thinkbox has released a new paper looking at the behavioural science behind why TV produces such strong results.
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Nickable studies
One handy round up with all the main findings from Thinkbox's 2024 research
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AI’s Marketing Transformation: From Automation to Elevation
The brands who will define the next decade are not the ones that use AI first, but the ones that use it most thoughtfully.
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Accelerate Action part 2
Part 2: This International Women's Day, discover powerful insights from industry leaders on how marketing can drive real change toward a world free from bias, stereotypes, and discrimination.
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Accelerate Action
This International Women's Day, discover powerful insights from industry leaders on how marketing can drive real change toward a world free from bias, stereotypes, and discrimination.
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Marketing That Listens: Introducing Our Partnership with Play Verto
We are thrilled to announce a strategic partnership with Play Verto, a pioneering social enterprise dedicated to transforming how we engage with communities and gather insights.
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Even F1 Teams trust in performance, and attribute only where possible
Mark Hull shares his experience of our Connections & Conversation event at Aston Martin Formula 1
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