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Blogs and think pieces
Highlights and insights from Cannes Lions Wrapped Up with Paul Kemp-Robertson, David Tiltman and Chloe Markowicz of LIONS. The discussions centred on the pulling apart of what is uniquely human and what is uniquely machine, creators as long-term brand builders, and the growing consumer appetite for friction.
Marketing has a habit of looking backwards. Ask most marketers when the industry was at its best and they’ll point to the 1960s...
The final days of Cannes Lions 2026 brought the week's biggest ideas together: AI as infrastructure, people as the point, and conviction as the quality that separates those who follow change from those who lead it. Our Cannes Correspondents report from the Croisette one last time.
In My Humble Opinion is our podcast series with our friends at Publicis Groupe UK, giving marketing leaders a safe space to say...
Cannes Lions Festival of Creativity 2026 opened with a question that refused to go away all week: as AI becomes more capable, what becomes more valuable about being human? Our Cannes Correspondents report on different sessions, stages and conversations and bringing the best of it back to our Members.
Some people will tell you Cannes Lions hasn’t moved fast enough. That may still be true on parts of the Croisette, or in the bar at the Carlton, but it wasn’t true in my classroom. Lex Bradshaw-Zanger shares his insight from Brand Marketer Academy.
Watch
Your Next Chapter | Choosing the Right Board Role with James Fairclough
Your Next Chapter | Choosing the Right Board Role with James Fairclough
Your Next Chapter | Protecting Your Resilience with Abigail Dixon
Your Next Chapter | Protecting Your Resilience with Abigail Dixon
Your Next Chapter | Defining Your Ideal Role with Abigail Dixon
Your Next Chapter | Defining Your Ideal Role with Abigail Dixon
Navigate: Now & Next 2026 England | Afternoon Sessions
Navigate: Now & Next 2026 England | Afternoon Sessions
Case studies
In Part 4 of the Red Pill series humari’s Joe Hildebrand explores what’s really blocking marketing teams from getting real value from AI - and it isn’t always fear.
On 18 June 2026 at the Edinburgh Corn Exchange, The Marketing Society Scotland held its annual Star Awards, celebrating excellence across Scotland’s marketing community. Leisure & Lifestyle winners: Every Journey Starts a Story by Stand, CalMac
On 18 June 2026 at the Edinburgh Corn Exchange, The Marketing Society Scotland held its annual Star Awards, celebrating excellence across Scotland’s marketing community. AI, Automation & Emerging Tech winners: Tackling Pensions Apathy: AI Meets Vanity by Union Group, Lloyds Banking Group
On 18 June 2026 at the Edinburgh Corn Exchange, The Marketing Society Scotland held its annual Star Awards, celebrating excellence across Scotland’s marketing community. Drink Winners: Once Upon a Time In Scotland by Sunshine The Social Agency, Glenmorangie
Empower
'Over the last 18 months it's safe to say we're fed up', writes Havas Hong Kong's Head of Strategy, Duncan Bell. 'And brands haven't escaped this malaise.'
Author and global speaker on communication, creativity and collaboration, Neil Mullarkey, says the good news is, everyone can tell a story: colleagues, clients, customers... you just have to seek them out.
Helen Tupper, Co-Founder of award-winning career development company Amazing If, on what makes a good squiggly career story and when you should tell yours.
Interviews
Member Interview with Robert Mitchell, Managing Director, The Tribe
Member Interview with Hamish Millar, Global Luxury Marketing Director, Ex Pernod Ricard