Advertising Week Europe 2026: Marketers Who Mean Business - Conversation Circle

England

4:20pm to 5:05pm // 24 March 2026

Register Your Interest
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Join us at Advertising Week Europe 2026 for The Marketing Society Marketers Who Mean Business event, an intimate, high-impact conversation circle designed for senior marketing leaders who value real life substance over slide shows. 

This curated, small-group experience will feature open dialogue, peer-to-peer learning and practical insight into the realities of modern marketing leadership. 

Bringing together perspectives from complex B2B organisations and high-growth digital brands, we’ll explore how marketing is evolving and what it takes to lead with impact. 

Through guided discussions and the sharing of experiences, Members will gain actionable insights, career perspectives and meaningful connections with like-minded peers focussed on positively shaping the future of our industry.

The Speakers

Naomi Walkland

Naomi Walkland is a results-driven marketing executive with a track record of building and leading world-class teams and developing innovative marketing strategies at high-growth c...
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Kate Mackie

Kate is a partner at EY and leads the integrated Go-To-Market team, which is a core pillar integral to the Global Brand, Marketing and Communications...
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Venue

180 Strand
London
WC2R 1EA
United Kingdom
Stage: The Workshop

Date

24 March 2026

Time

16:20-17:05pm

Dress Code

Smart Casual

What to expect

Practical leadership insights for 2026 you can apply immediately

Honest discussion on career progression, influence and navigating change

Exposure to contrasting marketing approaches across B2B and digital brands

Insight into driving measurable business and positive societal impact

Motivation, inspiration and trusted connections

TICKETS & PRICES

BUSINESS TEAM MEMBERS

This event is included in your membership, please make sure you are logged in and then click on Book your ticket at the top of the page.

INDIVIDUAL MEMBERS

Your ticket is included in your membership, please make sure you are logged in and then click on Book your ticket at the top of the page.

NOT YET A MEMBER?

Our events are predominantly for our members but please register your interest (via the button at the top of the page) and one of our team will be in touch to confirm if a place is available.

SUBSCRIBERS/DIGITAL MEMBERS

This event is not available for your tier of membership, consider upgrading by contacting [email protected]

CPD Learning Objectives

Hours

15 minutes

This session qualifies for 15 minutes of self-declared CPD learning. Please check with your professional body if this activity qualifies under your scheme and retain this summary as confirmation for your CPD records.

CPD Learning Objectives

By the end of this session, participants will be able to:

1. Explore leadership challenges and opportunities in modern marketing
Engage with senior peers and facilitated dialogue to deepen understanding of what effective marketing leadership looks like in complex organisational and market contexts.

2. Apply peer to peer insights to real business situations
Translate practical experiences shared during the conversation circle into actionable approaches that address current marketing leadership challenges.

3. Evaluate contrasting marketing approaches across sectors
Compare and reflect on how different types of organisations from complex B2B to high growth digital brands are evolving their strategies and leadership practices.

4. Strengthen influence and decision making confidence
Build confidence in making strategic decisions and influencing outcomes within teams and wider organisational structures based on enriched peer insight.

5. Develop meaningful professional connections and collaborative perspectives
Engage in substantive conversations that expand networks, foster trusted relationships, and contribute to a collective understanding of marketing’s role in driving business and societal impact.

Nearest Tube Station:

Temple

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