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Sky CEO Conversation: A Fireside Chat at Cannes

Dana Strong of Sky and Sophie Devonshire of The Marketing Society
Our CEO Conversations event at Cannes 2025 featured Dana Strong CEO Sky. This piece brings you the key highlights of the event from Dana's fascinating leadership journey to her sage advice for aspiring leaders.

The Fellows Fundamentals: Assessing Brand Performance

Brand Equity

By Tim Ambler

The Fellows Fundamentals: Tim Ambler
As part of The Fellows Fundamentals series the late Tim Ambler discusses the importance of measuring brand performance through non-financial metrics (brand equity) and not simply relying on financial measures like ROI. 

The Fellows Fundamentals: Optimising a Brand Portfolio

By Ruth Saunders

The Fellows Fundamentals: Optimising a Brand Portfolio
As part of The Fellows Fundamentals series Ruth Saunders takes us through the steps of optimising a brand portfolio.

Case studies

Podcasts

Think Equal - Leanne Foy meets Lucy d’Abo

This month, THINK EQUAL Project Director, Leanne Foy met Lucy d’Abo, workplace culture expert, entrepreneur and public speaker.

Together, Leanne and Lucy...

https://podcasts.marketingsociety.com/episode/think-equal-leanne-foy-meets-lucy-dabo 35.178666666666665 2024-07-18T07:15:00.000Z

Think Equal - Leanne Foy meets Laura Naylor

This month, THINK EQUAL Project Director,Leanne Foy met Laura Naylor, Dubai 92 radio host, MC and public speaker.

What is it about public speaking that so many...

https://podcasts.marketingsociety.com/episode/think-equal-leanne-foy-meets-laura-naylor 34.50862585 2024-06-27T08:30:00.000Z

Episode 3: The power of entrepreneurial thinking for brands: Virgin Atlantic

This episode is the third in our series on entrepreneurial thinking, that can benefit any brand, whatever the size. In our first episode we looked at the...

https://podcasts.marketingsociety.com/episode/episode-3-the-power-of-entrepreneurial-thinking-for-brands-virgin-atlantic 29.20185 2024-06-11T14:11:00.000Z

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