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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Risky business: the risks of risk aversion

Words by Peter Field

By Thinkbox

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Risk aversion is a well-documented and perfectly understandable behaviour. In times of uncertainty, people prefer to make investments with more certain outcomes...

Published on: 28 September 2020

Advertising’s biggest challenge? The Mandy Rice-Davies problem

By Richard Shotton

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Perhaps advertising’s biggest challenge is what I would call the Mandy Rice-Davies problem. Not familiar with Mandy? Well, let me give you a bit of background. It’ll only be a small digression.

Published on: 28 September 2020

Q&A with Prof. Amy Edmondson

Speaker interview: Brave Get Together, 4 November

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Ahead of our Brave Get Together this 4 November we caught up with Amy, Novartis Professor of Leadership and Management at Harvard Business School.

Published on: 28 September 2020

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