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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Is Joon a joke? Air France take obsession with millennials to new heights

Is Joon a joke?

Air France have flown the obsession with ‘millennials’ to new heights by creating a whole new brand for them called Joon.

Yes. You read that right. A totally...

How BE is nudging us to be a more giving society

Many recent insights from behavioural science show promise for boosting donations and making the society we live in even more philanthropic

By The Behavioural Architects

The UK is a generous nation. According to the Charities Aid Foundation.

Fellows interview Judie Lannon

Interviewed by Elen Lewis in 2017

By Judie Lannon

Elen Lewis speaks with the founding editor of Market Leader about her early career establishing the market research department at JWT and the importance of not being afraid of leaving.