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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Can we have the best of local and global?

Despite working in branding, it’ll come as no surprise to anyone when I say I’m not a big fan of brands. In 2016, to say you 'like' brands is like saying you...

How to be disruptive, exponential and superhuman

How to be disruptive and superhuman

Here is a selection of Q&As from recent media interviews with Peter, taken from his website here.

Your big theme right now is “exponential” … What does it mean...

Ghost of Christmas (ads) past: a retrospective from the brain’s POV

The ghost of Christmas (ads) past

As the New Year gets firmly underway, what could be better than a Christmas advertising retrospective? Consumer neuroscience specialists, Neuro-Insight, have...