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Frank Lampard on why European stars need to help grow the MLS brand

Frank Lampard on growing MLS

It may be regarded by some football fans as the place faded European greats go to retire but Major League Soccer (MLS).

Budget 2016: what marketers need to know

Budget 2016: what marketers need to know

Chancellor George Osborne delivered his budget for 2016 in parliament today (16 March), a statement tempered by the fragile state of the global economy as he...

Marketing is not for Me

Marketing is not for Me

I was 16 when I created my first marketing campaign. It was for a French perfume brand called “Un Monde Nouveau” targeting teenagers.

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