Cannes 2025 Spotlight
Join The Marketing Society at a series of events at Cannes
Join The Marketing Society at a series of events at Cannes
The ghost of Christmas (ads) past
As the New Year gets firmly underway, what could be better than a Christmas advertising retrospective? Consumer neuroscience specialists, Neuro-Insight, have...
Talent: How to prevent the great escape
Advertising, so they say, is the ultimate people business. An agency’s creativity and strategic output is only as good as its creative and strategy teams; a...
Diageo and purpose branding
Last year, Guinness won 21 Cannes Lions and a gold effectiveness award