The Marketing Society Global Conference has always provided the time and stimulus to encourage guests to consider things old and new and this year was no exception.

At first, it looks complicated, but once you get into it, you realise it's very easy to take on board. And very hard to turn away from once you see what it can offer you. 

Nick Liddell shares what he learnt at The Marketing Society Book Circle, where we delved into the book 'Brandsplaining' by Jane Cunningham and Philippa Roberts.

'Don't overcomplicate the solution!’

Much like the return of in-person meetings and after-work drinks, Amplify 2022 was a hotly anticipated Marketing Society event after

Trendspotting (Strategy) was my first in-person Marketing Society event for quite some time, and I've got to say I wasn't

The Digital Day London 2022 opened with fast, energising speed networking. It proved to be not your average day out of the office. 

It was refreshing and energising to hear how marketing leaders can be influential and important within a business, earning themselves a seat on the top-table.

At our May Monthly Circle, we explored the opportunities the metaverse may hold for brands and marketers once more. Here are some of our Top Takeaways from the session.

For this edition of Future Leaders – we boarded the ‘Mary of Guise’ Barge, captained by David Amers, Planning Partner

As a seasoned marketer & regular board room attendee herself, Ruth talked about specific strategies to winning the board members minds, hearts, and confidence.

In celebration of Earth Day 2022, we brought together four experts from the Food and Beverage sector to discuss the importance of the industry's environmental impact.

Adrian Walcott, an esteemed Marketing Society Fellow, established No Turning Back to support black, Asian and minority ethnic communities into marketing careers, with a goal to ensure 20% of both new entrants and leaders in our industry come from BAME backgrounds.

The Marketing Society has introduced a new series of Book Circles. Nick Liddell, attended the inaugural book circle which discussed Rory Sutherland’s bestseller 'Alchemy: The Surprising Power of Ideas That Don’t Make Sense.' This is his review.

On Tuesday 25th January we enjoyed a session with Cara Chambers, Global Marketing Director for International Beverage. Cara shared her journey from Grad Scheme to Global Marketing Director; reflecting on lessons learned along the way and sharing her top tips.

Download the case studies from our 2021 Awards Showcase. How did these campaigns come to be? What was the thinking and insight that led them to gain momentum in the business? What hurdles and challenges did the marketing team face along the way?

Of the many trends and topics that have dominated the marketing dialogue in 2021, the topic of the Metaverse, powered by Web 3.0, has reached a fever pitch. At our recent Hong Kong Circle, we discussed what this means for marketers and brands.

Chair Darren Chuckry shares his highlights from our 2021 Hong Kong Conference.

Changemakers, unite. That was the theme of this year's Marketing Society Hong Kong Conference, as we came together to learn, discover, and grow together. But don't just take our word for it. We asked a few of our attendees to share their highlights.

The Marketing Society Global Conference returned live on 10 November, gathering our industry's best and brightest for a marketing day out to get people talking, making new connections, and gathering new ideas to help shape the change that’s necessary.