Think piece

Four things about #stories

Advertising people seem to have fallen in love with the idea that what they make are ‘stories’.
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Drone taxis, uber pitches and birth rates

One of the benefits of being an international business is that I get to travel to culturally diverse regions around the world
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Creator Spotlight: Meet Njoud Al Shammari

Did you know that fashion and beauty content on YouTube spikes during Ramadan?
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The Upper-Mid Tail: where offline retail can fight e-commerce.

One of the stories of the last two decades has been Amazon.com’s relentless roll-out across the world, leaving delighted customers and despairing merchants in its swathe.
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Mark Ritson: Can AB InBev avoid killing its craft beer brands?

One of the great transformational experiences of my lifetime has been drinking beer in American bars.
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When disaster strikes

As people, while we often strive for it, we can never be perfect all the time.
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Fellow Cilla Snowball receives damehood

Snowball has been with the agency for more than 25 years and is one of the leading promoters of gender equality in the industry.
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POWER TO THE PEOPLE

It’s a week later.  The dust has settled and it’s a good time to think about what happened in the election.
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Young Marketing Leader of the Year 2017: Bo Jakubenko

Breaking the conventions of a category is no mean feat in any industry
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