Presenting the shortlist for The Marketing Society Marketing Leader of the Year 2017.

Marketing Society Fellow, Mark Price releases new book 'Fairness for All : Unlocking the Power of Employee Engagement'.

China is as large as it is complicated, and it is studied as much as it is misunderstood. I

Purpose’ is one of the defining marketing buzzwords of our time.   With populism on the march across Western Europe, Donald Trump in situ at the White House, and dubious regimes flourishing around the world, bran

If you’ve read the marketing press recently you probably have the impression that every brand has a ‘purpose’...

Reports of the death of the copywriter in the digital era are greatly exaggerated.

A couple of years ago, I spent the day with Sir Richard Branson. I wanted to know what drives one of the world’s most famous entrepreneurs, and to learn a bit about what he is really like as a person.

As the political climate continues to grow more divisive, brands are getting thrust into the middle of debates

Dr. Pepper once asked ‘What the worst that could happen?’. A question which Pepsi has apparently found the answer to.

It's been tough, but we've finally whittled down our shortlist for this year's Excellence Awards. Competition was fierce and sparked intense debate amongst our panel of judges. So... are you one of the chosen few?