In today’s fast-paced business environment, embracing digital transformation is essential for companies to remain competitive and thrive. As a result, digital marketing has emerged as a critical engine for organizational success, enhancing brand engagement and driving growth. In Asia, digital marketing has become the most sought-after digital role, reflecting a significant shift in how businesses perceive marketing as a key driver of success.
As the demand for skilled digital marketing professionals continues to surge, organizations face a pressing challenge: how are you positioning yourself to attract and retain the best talent in this field?
Mercer’s latest report, “Digital Workforces in Asia: Rewards & Talent Management Trends,” is backed by proprietary data and industry benchmarks, offering you a strategic guide to securing and retaining top digital talent. Leverage this information to set benchmarks within your team and align salary expectations with HR and management. Investing in a strong digital marketing team is not just beneficial; it is essential for optimizing growth and ensuring long-term success.
Exclusive for The Marketing Society members, the report is available now at 20% off! Don’t miss this special offer.
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Authored by Mercer - partners of The Marketing Society
Published on 13 December 2024
