Think pieces

We Are Here to Help: Online Education at the Time of Covid-19

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We know that many of you are working at home with kids to educate so we've pulled together a list with

Use these 6 tips for better video calls while working at home

wfh
COVID-19 continues to affect our communities in a variety of ways. For many, working from home is a new reality.

What will the brands of Covid-19 be?

brewgel
A gentle look back at the brands that were associated with the two World Wars as we enter into the “war” on Coronavirus to help us think about opportunities.

If, by Rudyard Kipling (c.1895)

trainers

If you can keep your headline when all about you   

    Are losing theirs and blaming it on the client,   

How can you guys live like this?

hats
It’s the splenetic final sentence of ‘Inventing Desire’: the decades-old biog of LA adman Jay Chiat and his agency, Chiat Day...

The humble meeting, I miss it so

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Meetings are probably the most maligned form of group activity after Morris Dancing. Everyone loves to slag off meetings, don’t they?

How to convince your business to take psychology seriously

man
There’s a key statistic that almost every marketer and salesperson has heard at some point in their career:

The substance in silence

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About nine months ago I learned how to breathe. “That’s nothing!” I hear you quip from the side of your snarky mouth.

Cost, value and how we should plan today’s TV

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The cost of TV advertising has become a talking point. This is because the cost of reaching some TV audiences via linear TV has increased...

Should we be talking right now?

covid19
How to market during a pandemic? The short answer might be, don’t. That is, don’t treat Covid-19 like another...

Who (self) cares?

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Find out what self-care is. What can happen when it doesn’t work. Why it doesn’t work. And what to watch out for.

The Clash teach the three Rs: ‘Rehearse, 'Rite and Record’

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I recently visited a display at The Museum of London commemorating the 40th anniversary of The Clash’s third album, ‘London Calling’...

The Growth of Bespoke Nudging

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As behavioural science has evolved, new questions have arisen about how behavioural traits and cognitive...

Picasso Drinking Gasoline

Paint
Picasso sits before his easel in a pair of shorts and no shirt. He is 75.

Lessons from Antarctica

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A warning and preparation for ‘proximal workers’ forced to self-isolate for a multiweek period.

Rationing Brains

Person

The Coronavirus has already had some strange effects.

I’ve seen a lot of pictures of people panic-buying toilet paper in

Advertising during the Coronavirus

virus
As the world prepares to combat the COVID-19 outbreak and many countries and companies prepare...

A right royal rebranding: tips for Harry and Meghan

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Prince Harry and Meghan Markle are about to start a rebranding process, as they can no longer use their ‘Sussex Royal’ brand...

Gender Equality in the Creative industry

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In an interview with The Wall Street Journal, one expert, Marc Bendick goes as far as to say that nothing

The top 10 moments for women in 2020 (so far)

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As we draw close to international Women’s Day, Canopy Insight have compiled the Top 10 most exciting innovations, campaigns...

When they go low, we go high

women
When Katy Mousinho (my co-author) and I set out to write “Wonder Women” a book of stories and interviews that would celebrate the huge contribution women have made to marketing...