Content Library
In my humble opinion Episode 12: The hardest part of brand building is preserving what's already great
In My Humble Opinion is a podcast collaboration between The Marketing Society and Publicis Groupe UK agencies that creates a space for marketing leaders to discuss their opinions on topics affecting our industry which they think about but may not always say out loud.
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When Maz speaks you listen. When Maz gives instructions you act
Maz Farrelly challenged marketers to think like television producers by making every pitch, profile and interaction clear, distinctive and impossible to ignore. The session showed that standing out requires more than polished messaging or AI-generated content: it means knowing what you want, communicating a memorable point of difference and deliberately giving people a reason to keep listening.
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A Call To Arms: Why Marketers Need To Know About Marketing
In this special session, Mark Ritson, founder of MiniMBA and one of marketing's leading commentators, challenges marketers to rethink the future of the profession in...
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The Global Conversation: Building World-Class Customer Experience with AI
In this Global Conversation, Craig Inglis, Global Chair of The Marketing Society, is joined by Peter Cross, customer behaviour expert, retail consultant and author of...
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A Practical Guide to Speaking the Language of the CFO
Ammunition's Renaye Edwards says the friction between marketers and CFOs stems from mismatched language and suggests seven ways to overcome this to think like a growth operator who partners with, rather than fights finance.
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