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The Digital Day Series 2025: Global Marketing Insights

By Rachel Letham

Panel Discussion at The Marketing Society Digital Day Scotland 2025

The Marketing Society's Digital Day Series 2025 brought together marketing leaders across five global hubs - Scotland, Singapore, UAE, England and Hong Kong, to...

One Night Brander or Loyalty Lover?

Review of The Digital Day England 2025

Marketing Lounge Partnership Partner of The Marketing Society
At The Marketing Society’s The Digital Day 2025, MLP's Sarah Turner and Simon Jamieson took to the stage to explore an increasing challenge for brands in the digital age…

Notes from The Digital Day England 2025

By Rachel Letham

The Marketing Society Digital Day England 2025
Highlights and key take aways from The Digital Day England 2025 event

Case studies

Podcasts

ChatGPT & data-driven marketing with LIPTON's Giovanni Pupo

LIPTON's Head of E-Commerce Media Europe, Giovanni Pupo, sees ChatGPT as a valuable "second pair of eyes" when leveraged with expertise.

Explore key insights...

https://podcasts.marketingsociety.com/episode/chatgpt-data-driven-marketing-with-liptons-giovanni-pupo 33.4332517 2024-01-30T09:59:00.000Z

Leading Conversations - Web 3.0

Episode 6

In this episode, Barry talks to Iain Valentine and Ian Duncan about all things Web 3.0 - they cover everything from the Metaverse to NFTs, delving...

https://podcasts.marketingsociety.com/episode/leading-conversations-web-3-0 32.6583526 2024-01-12T09:00:00.000Z

Audio that stops your ads being skipped

In digital marketing, capturing consumers' attention has become a primary challenge. How do you stop someone from scrolling past your ad? According to Rishi...

https://podcasts.marketingsociety.com/episode/audio-that-stops-your-ads-being-skipped 24.6130068 2023-12-19T16:03:00.000Z

Videos