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Latest Think Pieces

In celebration of books: World Book Day

Marketing, Mindset and Growth

By Rachel Letham

Source Unsplash Credit Susan.Q Yin
Celebrating the joy, knowledge and wisdom a great book can bring; marketing, business and growth mindset books that have inspired and informed our community

Insights from our Esteemed Judges

The Marketing Society Awards 2024

Source and credit: TMS
Top marketing leaders share their perspectives on the importance of awards, tips for crafting compelling entries, and their criteria as judges.

Invest in women: Accelerate progress

International Women's Day 2024

Source and credit: TMS
the importance of investing in women and girls to accelerate progress towards gender equality, featuring perspectives from various leaders across industries

Case studies

Podcasts

Employing creative thinking to increase marketing effectiveness

Epsilon's Performance Marketing Manager, Svetla Pavlova, shares her shiny new object on this latest podcast episode: fostering creative thinking. Being creative...

https://podcasts.marketingsociety.com/episode/employing-creative-thinking-to-increase-marketing-effectiveness 18:56 Tue, 18 Jul 2023 07:19:00 +0100

Playing the long game in B2B marketing with TÜV SÜD's Kristin Sinclair

Discover the secrets to thriving in B2B marketing with insights from Kristin Sinclair, Performance Marketing Manager at TÜV SÜD. Join the Shiny New Object...

https://podcasts.marketingsociety.com/episode/playing-the-long-game-in-b2b-marketing-with-tuv-suds-kristin-sinclair 21:09 Wed, 12 Jul 2023 11:16:00 +0100

The Whole Marketer Ep103 - High stakes leadership with guest Sally Henderson

Episode #103. This topic is both a leadership skill and area of personal understanding – it’s high stakes, high performance leadership. 

High performing teams...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep103-high-stakes-leadership-with-guest-sally-henderson 36:48 Tue, 11 Jul 2023 07:00:00 +0100

Videos