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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

The top 10 moments for women in 2020 (so far)

By Becks Collins (they/them)

As we draw close to international Women’s Day, Canopy Insight have compiled the Top 10 most exciting innovations, campaigns...

International Women's Day 2020: what women want

By Mike Piggott

In terms of your career, what things would you like to see happen this year to support you as a young woman in the industry?

Framing: framing effects and contextual sensitivity

Article 10 in The New Frontiers of Behavioural Science Series

By The Behavioural Architects

What situations or individual characteristics might make framing effects - like the ones we outlined in our previous article - stronger or weaker?

Case studies

Podcasts

Wax Lyrical, with Fitbakes' Ella Rauen-Prestes and Double Dutch Drinks' Raissa de Haas

In this podcast we focus on female-led start-ups, discussing everything from being a woman in a man's world to gender prejudice in funding via going into... https://podcasts.marketingsociety.com/episode/wax-lyrical-with-fitbakes-ella-rauen-prestes-and-double-dutch-drinks-raissa-de-haas 37:02 Tue, 22 Sep 2020 13:51:51 +0000

Talking Socratic design, with Jan Bruch, Humberto Schwab and Mediha Diyab

In this special pod we chat to Humberto Schwab, founder of the Socratic Design Academy, Jan Bruch, CEO of Neumorgen and a Socratic designer, and Mediha Diyab... https://podcasts.marketingsociety.com/episode/talking-socratic-design-with-jan-bruch-humberto-schwab-and-mediha-diyab 30:22 Thu, 17 Sep 2020 12:54:18 +0000

Innovating the creative process at speed, with Diageo, Singapore Tourism Board and Virtue

Challenging times can often push us to achieve the best results. In this session, created with our friends at Virtue, we discovered how brands are innovating... https://podcasts.marketingsociety.com/episode/innovating-the-creative-process-at-speed-with-diageo-singapore-tourism-board-and-virtue 57:59 Fri, 04 Sep 2020 11:27:16 +0000