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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Cost, value and how we should plan today’s TV

By Thinkbox

The cost of TV advertising has become a talking point. This is because the cost of reaching some TV audiences via linear TV has increased...

Should we be talking right now?

Brand roles during Covid-19

By Canopy Insight

How to market during a pandemic? The short answer might be, don’t. That is, don’t treat Covid-19 like another...

The Growth of Bespoke Nudging

Article 11 in The New frontiers of Behavioural Science series

By The Behavioural Architects

As behavioural science has evolved, new questions have arisen about how behavioural traits and cognitive...

Case studies

Podcasts

The Last Glaciers, with Craig Leeson, Katrina Razon, Matt Reid and Malcolm Wood

From the Director of award-winning environmental documentary, A Plastic Ocean, join us for a behind-the-scenes look at its anticipated follow-up, The Last... https://podcasts.marketingsociety.com/episode/the-last-glaciers-with-craig-leeson-katrina-razon-matt-reid-and-malcolm-wood 59:02 Fri, 02 Oct 2020 08:00:17 +0000

Inspiring Minds: Why Great Innovation Needs Great Marketing

Innovation needs marketing to create disruption and purpose in real life and marketers need to be included in development discussions earlier in the innovation... https://podcasts.marketingsociety.com/episode/inspiring-minds-why-great-innovation-needs-great-marketing 58:17 Wed, 30 Sep 2020 08:00:14 +0000

VistaJet's Matteo Atti and LANDOR & FITCH's Imke Schuller on remote working and company culture

In the latest episode of The Marketing Society podcast Society Editor Mike Piggott spoke to Matteo Atti, EVP Marketing and Innovation at VistaJet, and Imke... https://podcasts.marketingsociety.com/episode/vistajets-matteo-atti-and-landor-fitchs-imke-schuller-on-remote-working-and-company-culture 28:06 Tue, 29 Sep 2020 15:19:28 +0000