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An interview with Linda Bethea

Our New York Board Member

Linda Bethea
We are delighted to welcome Danone's Head of Marketing Linda Bethea as she joins The Marketing Society New York Board. We interviewed her to find out her favourite marketing campaigns, the biggest risks she's taken in her career and more.

A Meeting of Minds

Deepika Warrier in conversation with Julian Boulding

By Julian Boulding

conversation
Deepika Warrier, Chief Marketing Officer of Diageo India - in conversation with Julian Boulding, Founder and President of thenetworkone.

Men played their part in creating the menopause taboo. Now it’s time to help end it.

By Matt Readman

change
The menopause is a huge part of the lives of all of us yet it becomes a taboo subject, whispered by those only who have experienced it. This is particularly true in the workplace, where that secrecy creates untold damage. So where did this taboo come from?

Case studies

Podcasts

TIE's Philippa White talks to Sir John Hegarty about doing interesting things

Sir John Hegarty is the creative founder of global ad agency BBH. He was the creator of legendary ad campaigns for Levis, LEGO, Audi and many others. His mantra... https://podcasts.marketingsociety.com/episode/ties-philippa-white-talks-to-sir-john-hegarty-about-doing-interesting-things 35:05 Fri, 16 Oct 2020 09:27:00 +0000

Just Eat's Ben Carter on how sport and sponsorship play a part of their strategy

Unofficial Partner, the sports business podcast, is starting a new a series where it is interviewing senior decision makers on the brand side of the sponsorship... https://podcasts.marketingsociety.com/episode/just-eats-ben-carter-on-how-sport-and-sponsorship-play-a-part-of-their-strategy 33:43 Fri, 09 Oct 2020 13:37:30 +0000

Videos