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A rich conversation

about The Marketing Leaders Programme

By Piers Newson-Smith

Source and credit: TMS
Piers Newson-Smith reflects on The Marketing Leaders programme and the chance to reconnect at the recent 20th anniversary event

In a year of volatility

focus on fundamentals AND intelligent iteration

By Priyanka Nath

Photo by Jason Goodman on Unsplash
It’s tempting to swirl or get paralyzed by volatility if you’re a marketer in 2024. But we have a valuable opportunity to hit reset. 

The Untapped Power of Employee Advocacy

in B2B Marketing

By Garima Mamgain

Photo by airfocus on Unsplash
Elongated sales cycles, expanding buying committees, and the constant battle against the status quo, B2B marketers face a myriad of challenges.

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