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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

17 Lessons from Asian Business

What can we learn from the amazing innovations and growth in China, Singapore, India and beyond?

By Peter Fisk

China is the world’s second largest economy, a huge new and growing consumer market, and home to many of the world’s fastest growing companies.

Q&A with Mhairi Macleod

Mhairi is Co-founder & Director of LUX; the go-to for high growth and disruptive food and drink brands.

As a respected strategist and copywriter, Mhairi is...

‘Pride Month’ branding

A how-to guide, by Becks Collins

By Becks Collins (they/them)

Pride month is around the corner, a time for queer celebration, parades, solidarity, vigils and tributes