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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Beyond mugs and wine

Expanding our understanding of the endowment effect - New Frontiers in Behavioural Science Series - Article 7

By The Behavioural Architects

1
People tend to ask greater prices for goods that they already own than they are willing to pay for identical goods that they do not own.

Published on: 15 November 2019

Meet the Speaker: David Duke

David Duke

Our St Andrew's Day Dinner guest speaker is David Duke, founder and CEO of Street Soccer Scotland, a non-profit social enterprise that uses football to help...

Published on: 14 November 2019

Three cognitive biases to power-up your marketing

By Nick Mason

1
Cognitive biases and marketing psychology are key ways to understand how your customers think.

Published on: 30 October 2019

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