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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Burger King: how traditional media drives digital outcomes

By Toby Beresford

Burger King’s Stevenage FC tie up lit up the Twittersphere last week - the wonderful cunning of a cheap real world sponsorship campaign that converted into hoots of earned media online.

Meet hosts of The Naked Podcast

Speaker interview: Brave Get Together, 4 November

Ahead of our Brave Get Together this 4 November we caught up with two of our speakers, Kat and Jenny, hosts of The Naked Podcast.

Risky business: the risks of risk aversion

Words by Peter Field

By Thinkbox

Risk aversion is a well-documented and perfectly understandable behaviour. In times of uncertainty, people prefer to make investments with more certain outcomes...