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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

A sorry Saga of stretching from the core

By David Taylor

a
Saga’s recent woes show the perils of stretching a brand too far, too fast, and neglecting the core.

Published on: 22 August 2019

How Rihanna’s Fenty Beauty delivered ‘Beauty for All’

and a wake-up call to the industry

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Sandy Saputo, chief marketing officer at Kendo Brands, which includes Fenty Beauty, shares the inside story.

Published on: 14 August 2019

“This is toilet paper and it’s there to wipe your butt!”

eatbigfish. interview Simon Griffiths, Co-Founder and CEO of Who Gives A Crap

By eatbigfish

1
Who Gives A Crap is an ‘irreverent’ toilet paper company from Australia, making environmentally friendly products from either recycled paper

Published on: 12 August 2019

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