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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

A splash of drama

Why drama is a strategic imperative for brands that want to get noticed

The things you hear...

Over five years ago Vikki started a twitter hashtag, 28,000 tweets later and the thread is still going

Deon Newman explores digitalisation and the Internet of Things

Deon Newman on IOT

Deon Newman, CMO & VP Marketing, IBM Watson Internet of Things went on Dubai radio station, Dubai Eye 103.8 to simplify the road to digital and the Internet of...