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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

Marketers will need to adapt tactics for on-demand customer service

On-demand customer service

Customer service can make or break a brand. One poor service experience can waste expensive marketing work, no matter how persuasive.

Published on: 3 July 2016

Evolving the creative brief for more compelling video content

Evolving the creative brief

Just about everything in marketing has changed in the last ten years.

Published on: 25 June 2016

You’re paying the piper, but are you calling the tune?

By Richard Kirstein

hf

Trust between brands and agencies has been a recent hot topic.

Published on: 22 June 2016

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