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Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Our First Play Verto Pulse Survey is Now Live! Have Your Say

By Rachel Letham

The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Why Marketing Matters

By Michael Bayler

Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Latest Think Pieces

Member Interview with Candice Tobbo

We are delighted to bring you a Member Interview with Candice Tobbo, Global PR and Communications Manager

What’s your golden rule?

My golden rule is to stay...

Member Interview with Dalia Mansour

Member Interview with Dalia Mansour, Senior Field Marketing Manager

Member Interview with Yolande Battell

Member interview with Yolande Battell, EVP

Case studies

Behind the Scenes: Marketing for Positive Change

What the judges thought

By Rachel Letham

Find out more about the highly commended entry from Ogilvy and Mayor of London in the Marketing for Positive Change category from The Marketing Society Global Awards 2024

Behind the Scenes: Creative Strategy

What the judges thought

By Rachel Letham

Find out more about the winning entry from Leo Burnett and McDonald's in the Creative Strategy category from The Marketing Society Global Awards 2024

Behind the Scenes: Brand Communication (Medium)

What the judges thought...

By Rachel Letham

Find out more about the winning entry from Ogilvy and Dove in the Brand Communication (Medium) and Brand Purpose categories from The Marketing Society Global Awards 2024

Podcasts

‘Navigating Greenwashing and Green Claims - 4-Part Mini Series’, Part 2 - Guy Parker, Chief Executive, Advertising Standards Authority (ASA)

In this episode, the second of our greenwashing mini-series we chat to Guy Parker, Chief Executive of the UK’s Advertising Standards Authority (ASA), about...

https://podcasts.marketingsociety.com/episode/navigating-greenwashing-and-green-claims-4-part-mini-series-part-2-guy-parker-chief-executive-advertising-standards-authority-asa 41.206421766666665 2025-04-04T07:10:00.000Z

The Whole Marketer Ep146 - DEI with guest Ali Hanan

Episode #146. Today’s episode discusses the necessity of DEI and how as marketers we have a responsibility to reflect and shape the world around us –...

https://podcasts.marketingsociety.com/episode/the-whole-marketer-ep146-dei-with-guest-ali-hanan 40.79072708333333 2025-04-01T06:00:00.000Z

Navigating Greenwashing and Green Claims - 4-Part Mini Series, Part 1 - Cecilia Parker Aranha, Director, Competition and Markets Authority

In our 100th episode of Can Marketing Save the Planet we kick off our ‘4 part mini-series on greenwashing and navigating green claims’ with Cecilia Parker...

https://podcasts.marketingsociety.com/episode/navigating-greenwashing-and-green-claims-4-part-mini-series-part-1-cecilia-parker-aranha-director-competition-and-markets-authority 39.630802716666665 2025-03-24T11:14:00.000Z

Videos

Through five trends Accenture Song explore how people are feeling about and responding to business, technological and societal changes—and what it all means for brands.

Accenture Life Trends 2025 brought to you by The Marketing Society

The Marketing Society Annual Lecture 2025, featuring Alex Mahon, CEO of Channel 4 and a trailblazing leader in the media industry.

The Annual Lecture 2025

In this insightful virtual session, Siew Ting Foo, veteran marketer and author of "Building Brands with Soul," shares a powerful framework for creating human-centered brands that drive growth and foster authentic connections.

Content Hub

Featured

Cannes 2025 Spotlight

Our First Play Verto Pulse Survey is Now Live! Have Your Say

Why Marketing Matters

Latest Think Pieces

Member Interview with Candice Tobbo

We are delighted to bring you a Member Interview with Candice Tobbo, Global PR and Communications Manager

Member Interview with Dalia Mansour

Member Interview with Yolande Battell

Case studies

Behind the Scenes: Marketing for Positive Change

Behind the Scenes: Creative Strategy

Behind the Scenes: Brand Communication (Medium)

Podcasts

‘Navigating Greenwashing and Green Claims - 4-Part Mini Series’, Part 2 - Guy Parker, Chief Executive, Advertising Standards Authority (ASA)

The Whole Marketer Ep146 - DEI with guest Ali Hanan

Navigating Greenwashing and Green Claims - 4-Part Mini Series, Part 1 - Cecilia Parker Aranha, Director, Competition and Markets Authority

Videos

Accenture Life Trends 2025 brought to you by The Marketing Society

Accenture Life Trends 2025 brought to you by The Marketing Society

The Annual Lecture 2025

The Annual Lecture 2025

Global Conversation: How CMOs can build Brands with Soul

Global Conversation: How CMOs can build Brands with Soul