Content Hub

All

Featured

Cannes 2025 Spotlight

Join The Marketing Society at a series of events at Cannes

By Rachel Letham

The Marketing Society at Cannes 2025
Join us for an unforgettable week of networking, insights, and inspiration in Cannes. Find out what we've got lined up!

Published on: 10 February 2025

Our First Play Verto Pulse Survey

By Rachel Letham

The Marketing Society Play Verto
The moment has arrived! Our first pulse survey with Play Verto is officially live and waiting for your input. Your voice matters – Play now!

Published on: 25 March 2025

Why Marketing Matters

By Michael Bayler

Source: Unsplash Credit : Joshua Earle
Michael Bayler, brand marketing pioneer reviews our Connection and Conversation event ‘Why Marketing Matters” and gives his own insight into keeping the conversation going

Published on: 26 April 2023

Latest Think Pieces

The A to D of 2025 Trends

By Barry Fearn

The A - D of digital trends The Marketing Society
The A - D of digital trends set to influence marketing in 2025 - an in depth look at the pros and cons and how they'll affect businesses and brands.

Published on: 28 January 2025

Leveraging AI-Generated Folklore to Create Authentic Brand Narratives

By Cigdem Oztabak

Artificial Intelligence as a Cultural Storyteller Source Cigdem Oztabak
Using AI to blend cultural traditions with innovation enables brands to create narratives that resonate across generations and geographies honouring the past while anticipating the future.

Published on: 21 January 2025

The Future of Retail, Ecommerce, and Consumer Experiences

Insights from Industry Leaders

FUTR London
Industry leaders give their thoughts on how to navigate change in a rapidly evolving world of retail and commerce

Published on: 16 December 2024

All Think Pieces

Case studies

Podcasts

The magnificent 7 power skills you need to win with AI: Episode 3

This podcast discusses the skills and capabilities that strategists, marketers, and insight professionals will need to develop to stay relevant as AI becomes...

https://podcasts.marketingsociety.com/episode/the-magnificent-7-power-skills-you-need-to-win-with-ai-episode-3 09:39 Fri, 22 Sep 2023 12:00:00 +0100

The magnificent 7 power skills you need to win with AI: Episode 2

This podcast discusses the skills and capabilities that strategists, marketers, and insight professionals will need to develop to stay relevant as AI becomes...

https://podcasts.marketingsociety.com/episode/the-magnificent-7-power-skills-you-need-to-win-with-ai-episode-2 10:18 Wed, 20 Sep 2023 15:00:00 +0100

Harnessing Generative AI in Marketing with Cautious Optimism

After an illustrious career at Procter & Gamble, Gerry D'Angelo has seen a lot of marketing innovation mistakes. From the way the industry handled the social...

https://podcasts.marketingsociety.com/episode/harnessing-generative-ai-in-marketing-with-cautious-optimism 21:42 Tue, 19 Sep 2023 10:15:00 +0100
See all podcasts

Videos